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	<title>umlungu &#187; Newsletter</title>
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		<title>Umlungu on new systems: Here need not be dragons</title>
		<link>http://www.umlungu.com/index.php/umlungu-on-new-systems-here-need-not-be-dragons/</link>
		<comments>http://www.umlungu.com/index.php/umlungu-on-new-systems-here-need-not-be-dragons/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 13:50:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Newsletter]]></category>
		<category><![CDATA[customer focused design]]></category>

		<guid isPermaLink="false">http://www.umlungu.com/?p=527</guid>
		<description><![CDATA[It happens all the time
Umlungu has been going for more than 10 years. In that time, we have seen many companies make the same mistake over and over. We thought we’d share the mistake with you, and how it can be avoided.
Out with the old system, in with the new
We give you Company X, which:

Is [...]]]></description>
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		<title>Customers: Out of sight, out of mind?</title>
		<link>http://www.umlungu.com/index.php/customers-out-of-sight-out-of-mind/</link>
		<comments>http://www.umlungu.com/index.php/customers-out-of-sight-out-of-mind/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 06:45:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Newsletter]]></category>

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		<description><![CDATA[You’ve just decided to buy a new car (yes, we know there’s a recession, but let’s pretend anyway). Think of all the steps you’ll follow before, during and after you’ve bought the car, and you’ll see your experiences have phases: 
Eeny, meeny, miny, mo
You gather as much information across the different car brands as you [...]]]></description>
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		<title>Your website is not an island&#8230;</title>
		<link>http://www.umlungu.com/index.php/your-website-is-not-an-island/</link>
		<comments>http://www.umlungu.com/index.php/your-website-is-not-an-island/#comments</comments>
		<pubDate>Tue, 25 Aug 2009 11:20:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Newsletter]]></category>
		<category><![CDATA[competitor analysis]]></category>
		<category><![CDATA[user testing]]></category>
		<category><![CDATA[website experience]]></category>

		<guid isPermaLink="false">http://www.umlungu.com/?p=447</guid>
		<description><![CDATA[&#8230;ask the major search engines
A client recently asked Umlungu to help them understand how visitors experienced a couple of websites. Even we were somewhat surprised at the results.
We’re not saying it, they are
Real people who live in the real world visit websites. We wanted to make sure our findings represented their experiences. So we designed [...]]]></description>
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